Recurate
Brand-owned resale for peer-to-peer, takeback, excess inventory, and returns!
About Recurate
Recurate is a Resale Operating system for your online, in-store and warehouse systems. Recurate's model enables brands to create a circular eco-system by integrating peer-to-peer (low impact and reduced up-front cost), take-back (utilizing localized partners), and several other resale models. By including resale as part of their omnichannel strategy, brands can acquire new customers, better understand & track behavior, and engage them through the full lifetime.
Selling [open box returns and refurbished] alongside peer-to-peer [resale] effectively quadrupled the rate at which we were selling open-boxed stuff, because the PD Marketplace is tied into our new product buying experience. Once we did that, it made the ROI of our marketplace shoot up quite a bit in terms of the rate at which we were selling through that product. Which also organically increased the rate at which people were coming to the marketplace and listing new products"
Media
Use cases
- Monetize Returns
Recoup revenue on ecomm returns, excess inventory, and samples. Better yet, reroute certain return conditions directly to resale.
- Build Loyalty & Retention
Create a differentiated engagement opportunity for your loyalty program. Offering exclusive resale access, perks, and brand credit drives reengagement.
- Attract New Customers
Attract younger, sustainably conscious customers. Resale customers are typically aspirational buyers that become brand enthusiasts.
- Unlock Insights
Integrated resale gives your brand access to secondhand shopper data, and exposes insights about the demand for and lifecycle of your products on the resale market.
- Drive Sustainability
Resale decouples growth and production and provides insight into the full product lifecycle. It allows you to improve intensity metrics and decrease production.
- Strengthen Brand
The integrated resale journey is designed to be on-brand, putting the customer at the center of the experience.